About Event

event
18Mar
Registration

RSVP to Vy at [email protected] or call +84 8 3829 8430.

Fees

The event is free of charge but places are limited so registration in advance is required.

Food & Drinks: Unwrapping Brand Potential in Vietnam? seminar

Time

9.00 am – 11.30 am

Location

Phu Quoc Room, InterContinental Asiana Saigon, Corner Hai Ba Trung and Le Duan, District 1, Ho Chi Minh City

Category

Ho Chi Minh Events

Event details

In association with UK Trade and Investment's Food & Drinks campaign, BBGV is proudly hosting a complimentary seminar on “Food & Drinks: Unwrapping Brand Potential in Vietnam".

 

Time: 9.00 am – 11.30 am
Date: 18 March 2016
Venue: Phu Quoc Room, InterContinental Asiana Saigon, Corner Hai Ba Trung and Le Duan, District 1, Ho Chi Minh City.

 

The seminar covers three topics presented by well-known speakers:

 

Tran Huynh 1 Phil headshot Florence Oliveira

Huynh Bich Tran
Senior Manager of Retail Measurement Services,      
Nielsen Vietnam

Phil Worthington 
Managing Director,
Millward Brown Vietnam        

Florence Oliveira
Business Manager International, Brands of The Annam Fine Food

 

Vietnam’s Food and Drinks Market - Ms Tran will share statistics. market size, current development and performance of imported products in Vietnam. Plus, she will talk about customer behaviour: What is popular with local consumers?

 

Case Study of UK/International Brand - Phil will share how the brand enter the market, marketing campaign of the brand, and statistics and facts to demonstrate the successful story.

 

Build a Brand for an Imported Product - Florence will share the importance of branding for imported products. Key success factors for a sustainable growth of imported products, food and beverage category in Vietnam.

 

The event is free of charge but places are limited so registration in advance is required. RSVP to Vy at [email protected] or call +84 8 3829 8430.

 

Food is great copy


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